Hasbro News: Transformers & Star Wars Promotions

Just received this E-mail from Hasbro/Hunter PR: We are excited to announce the launch of two great, new Hasbro ‘Summer Savings’ promotions for our TRANSFORMERS and STAR WARS brands. Starting today, through July 31, 2010, when you purchase $25 or more of select Hasbro TRANSFORMERS or STAR WARS products, you will receive product of $25 value FREE! In Hasbro’s “TRANSFORMERS Double Your Action Giveaway,” when consumers purchase $25 or more of select Hasbro TRANSFORMERS: REVENGE OF THE FALLEN product, they will get three (3) TRANSFORMERS Deluxe Class figures free! For more information visit http://www.hasbro.com/transformers/en_US/discover/transformers-toy-giveaway Also, Hasbro’s “STAR WARS Free Gear

Continue reading

IDW Publishing and Hasbro bring Transformers and G.I. Joe Comics to the iPad

FOR IMMEDIATE RELEASE IDW Publishing and Hasbro bring Transformers and G. I. Joe Comics to the iPad™ “Storefront” applications debut as top downloads on iPad™ Free apps include three free comics each San Diego, CA (May 17, 2010) – IDW Publishing and Hasbro are proud to announce that TRANSFORMERS Comics and G.I. JOE Comics applications are available now on the Apple iPad. Taking full advantage of the iPad’s full-screen, full-color capabilities, the apps will offer the next level of reading experience to fans. The free IDW iPad storefront apps each include three free comics with the initial download, and offer

Continue reading

New Transformers Toy Images

Hasbro/Hunter PR have given ASM a plethora of pictures of upcoming Transformers figures, both in and out of packaging. From “Power Core Combiners” to “Generations”, from “Hunt for the Decepticons” to “War for Cybertron”, we got fresh pictures! Check out some samples below, then go to our full gallery for the pictures!

Continue reading

Hasbro Reveals Transformers Hall of Fame’s Inaugural Members

From Hasbro and Hunter PR: HASBRO REVEALS TRANSFORMERS HALL OF FAME’S INAUGURAL MEMBERS TRANSFORMERS Fans May Participate in Selecting One Additional Robot to Join Hall of Fame’s 2010 Class Pawtucket, R.I. (May 10, 2010) — After more than 25 years of “MORE THAN MEETS THE EYE” action, Hasbro, Inc. (NYSE: HAS) is launching the TRANSFORMERS Hall of Fame that will honor those influential in creating and building this iconic entertainment brand as well as actual  “ROBOTS IN DISGUISE.” In 2010, Hasbro will induct four individuals into the TRANSFORMERS Hall of Fame who helped shape the global entertainment brand that has

Continue reading

Press Release: Del Ray Announces New Transformers Origin Novel

DEL REY ANNOUNCES TRANSFORMERS ORIGINS STORY NOVEL NEW YORK, NY — April 27, 2010 — Del Rey, an imprint of Ballantine Books at the Random House Publishing Group, announced today that Del Rey Books will publish TRANSFORMERS: EXODUS. Telling one of the most important stories in the TRANSFORMERS canon, this novel explores and expands upon the origins of the supervillain MEGATRON, leader of the evil DECEPTICONS, and the rise of OPTIMUS PRIME to leadership of the heroic AUTOBOTS. TRANSFORMERS: EXODUS will be written by Alex Irvine and will release in Summer 2010.

Continue reading

Hasbro Transformers Q&A – May 2010 Call for Questions!

It’s time once again to submit questions to Hasbro’s Transformers team! Questions must be in to us by 11:59pm Eastern Time on Sunday, May 2! You can post your questions below, send them to us on Twitter, or send them to you’ll have to enable Javascript to see the E-mail address. We’ll pick the two best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro probably won’t answer questions about future product unless they can reveal it to the public, so keep that in mind if you ask about future toys. Be constructive in your

Continue reading

Transformers Hall of Fame 2010 – Vote Now!

4/22/2010 UPDATE: Voting extended to April 23, 11:59am ET! If comments are closed below, vote here: http://www.asmzine.com/geekly-rewind/2010/04/22/transformers-hall-of-fame-voting-entry-post/ 4/21/2010 UPDATE: Voting extended to April 22, 11:59pm ET! This year, Hasbro is inducting five Transformer characters into the Transformers Hall of Fame! The inaugural class includes Optimus Prime, Megatron, Bumblebee and Starscream, but it’s up to you to choose the fifth! Here’s the deal — in May, the official Transformers website, Transformers.com will hold balloting for Transformers fans to choose the fifth character, and Hasbro has asked numerous fan outlets to choose who will appear on the ballot. Here’s how you can

Continue reading