Hasbro Transformers Q&A – December 2010 Answers

You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! Why does the Transformers brand continue to use “Scout” and “Voyager” for size class terminology? The terms don’t seem to make a lot of sense on their own. Looking at upcoming waves, we see a yellow-carded wave containing toys such as Laser Prime, Wreck-Gar and Perceptor, which we thought would be in red-carded Generations. Are the two sub-lines becoming more catch-all, more “Hey, let’s just release these awesome toys, and we don’t care what color the card is?” Which we don’t mind, to

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Hasbro Marvel Q&A – December 2010 Answers

You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! Movie tie-in lines, especially, are known for doing variations of a small set of characters to the point of — what some would call — ridiculousness. What kind of brainstorming process goes into coming up with ideas for gimmick-based variations, what criteria get used to narrow the list down, and which ideas do you lament being cut–or can’t believe actually got used? What criteria do you use to balance the line between how many hero figures (different characters or same character with different

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Hasbro Star Wars Q&A – November 2010 Answers

You asked and Hasbro answered! Before we get into the questions, I want to share two things with you. First, the answer to our second question contains SPOILERS for a recent episode of “Star Wars: The Clone Wars”. You’ve been warned. Second, Hasbro Star Wars team member Darryl DePriest wanted to share some words with our readers: It’s a very exciting time for Star Wars as the extraordinary Target exclusive Vintage 9-pack will be going on sale soon (Nov. 28th). There are two important things to note with this set. First, this set will be more limited than some of

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Hasbro Marvel Q&A – November 2010 Answers

You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! The new ultra large Sentinel as seen at New York Comic Con looks great! How does designing something of this size differ from the 3 3/4″ figures? We’re0 sure a lot of the process is the same, but are there any tricky points when dealing with the larger size? The new Cyclops appears to be the 1990’s Jim Lee costume. If, say, you were to create a Rogue figure, you could use her current costume, but many people think her 1990’s leather jacket

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The HUB News Release – G.I. Joe Renegades

THE HUB TO PREMIERE NEW ORIGINAL SERIES ‘G.I. JOE RENEGADES’ DURING THANKSGIVING HOLIDAY WEEKEND Premiere Event Includes: Back-to-Back Original Episodes; Behind-the-Scenes Special “Hub Exclusive:  ‘G.I. Joe Renegades’” LOS ANGELES, Ca. – Coming this Thanksgiving holiday weekend to The Hub, a cable network for kids and their families, is a special two-part premiere of the new half-hour, action-adventure animated series “G.I. Joe Renegades,” Friday, November 26. The Hub is a joint venture of Discovery Communications and Hasbro, Inc., and is available to 60 million U.S. cable and satellite households. The new animated series, a re-imagining of the popular, original series “G.I.

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Hasbro Marvel Q&A – November 2010 Call for Questions

It’s last chance in 2010 to submit questions to Hasbro’s Marvel team! Questions must be in to us by 11:59pm Eastern Time on Thursday, November 4! You can post your questions below, send them to us on Twitter, or send them to hasmarvqa@asmzine.com. We’ll pick the three best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro won’t answer questions regarding when certain characters will be made, redesigned or released (even if it’s just talking hypothetically or potentially). Sales and cost data are not available for discussion, nor are topics about future movie and/or entertainment

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Hasbro Transformers Q&A – November 2010 Answers

You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! Is there an industry term for the various catalogs, flyers, DVDs, comics and other materials sometimes packaged in with Transformers figures?  (All the stuff that isn’t the instruction sheet, effectively.) The “Cyber Missions” online videos have depicted Power Core Combiner characters, such as Smolder and Chopster, alongside characters from the live-action movies.  Should we take this as evidence that Power Core Combiners are in the same continuity as the movies, or are “Cyber Missions” a separate continuity which happens to have a lot

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Hasbro Star Wars Q&A – October 2010 Answers

You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! What prompted the decision to make the upcoming ROTJ R2-D2 smaller than the current molds? I’ve always noticed that the modern R2-D2 figures were a little larger than realistic scale should have them at, but this honestly never bothered me enough to want a “proper to scale” version, even back when it was rare to get a non-R2-D2 Astromech figure. (The difference wasn’t as bad as it used to be with Leia compared to Chewie, for example.) But now we’ve got nearly 40

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The Hub Press Release – TRANSFORMERS: PRIME

THE HUB PRESENTS FIVE-DAY ORIGINAL MINI-SERIES EVENT SHOWCASING ‘TRANSFORMERS: PRIME’ Week to Also Include:  “Hub Exclusive: ‘Transformers: Prime’” And Transformers-Themed “Hubworld” Episode LOS ANGELES, Ca. – Fans of the enormously popular Transformers action-adventure entertainment franchise will revel in the upcoming television event on The Hub cable network – a five-part original mini-series, Monday-Friday, November 29 – December 3, showcasing “Transformers: Prime,” a new CGI-animated television series coming to the network. The Hub, a TV network for kids and their families, is a joint venture of Discovery Communications and Hasbro, Inc., and is available to 60 million U.S. cable and satellite

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