It’s a new year — okay, so it’s several months into the new year, but who cares about semantics because the Hasbro Marvel Team Q&A program has started up for 2011! Questions must be in to us by 11:59pm Eastern Time on Thursday, March 24! You can post your questions below, send them to us on Twitter, or send them to hasmarvqa@asmzine.com. We’ll pick the three best questions and send them off to Hasbro. There were no rules sent to us with the new schedule, but we’ll assume that the same rules from last year apply: Hasbro won’t answer questions regarding when certain
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Hasbro Marvel Q&A – December 2010 Answers
You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! Movie tie-in lines, especially, are known for doing variations of a small set of characters to the point of — what some would call — ridiculousness. What kind of brainstorming process goes into coming up with ideas for gimmick-based variations, what criteria get used to narrow the list down, and which ideas do you lament being cut–or can’t believe actually got used? What criteria do you use to balance the line between how many hero figures (different characters or same character with different
Continue readingHasbro Marvel Q&A – November 2010 Answers
You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! The new ultra large Sentinel as seen at New York Comic Con looks great! How does designing something of this size differ from the 3 3/4″ figures? We’re0 sure a lot of the process is the same, but are there any tricky points when dealing with the larger size? The new Cyclops appears to be the 1990’s Jim Lee costume. If, say, you were to create a Rogue figure, you could use her current costume, but many people think her 1990’s leather jacket
Continue readingHasbro Marvel Q&A – November 2010 Call for Questions
It’s last chance in 2010 to submit questions to Hasbro’s Marvel team! Questions must be in to us by 11:59pm Eastern Time on Thursday, November 4! You can post your questions below, send them to us on Twitter, or send them to hasmarvqa@asmzine.com. We’ll pick the three best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro won’t answer questions regarding when certain characters will be made, redesigned or released (even if it’s just talking hypothetically or potentially). Sales and cost data are not available for discussion, nor are topics about future movie and/or entertainment
Continue readingHasbro Marvel Q&A – October 2010 Call for Questions!
It’s time once again to submit questions to Hasbro’s Marvel team! Questions must be in to us by 11:59pm Eastern Time on Sunday, October 10! You can post your questions below, send them to us on Twitter, or send them to hasmarvqa@asmzine.com. We’ll pick the three best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro won’t answer questions regarding when certain characters will be made, redesigned or released (even if it’s just talking hypothetically or potentially). Sales and cost data are not available for discussion, nor are topics about future movie and/or entertainment releases.
Continue readingHasbro Marvel Q&A – September 2010 Answers
You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! Comics are usually on a cycle of major crossover events, with those events planned out 12-18 months in advance. Is Hasbro interested in tying in toy releases more directly to those kinds of crossover events? The packaging for the Marvel Transformers says Iron Man and Mr. Fantastic built the battlesuits using “alien technology.” Were those aliens the Transformers? If so, was it an information exchange, or a gift, or did they cut up a bunch of Decepticon corpses and see what they could
Continue readingHasbro Marvel Q&A – August 2010 Call for Questions!
It’s time once again to submit questions to Hasbro’s Marvel team! Questions must be in to us by 11:59pm Eastern Time on Thursday, August 5! You can post your questions below, send them to us on Twitter, or send them to enable Javascript to see the E-mail address. We’ll pick the three best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro won’t answer questions regarding when certain characters will be made, redesigned or released (even if it’s just talking hypothetically or potentially). Sales and cost data are not available for discussion, nor are topics
Continue readingHasbro Marvel Q&A – June 2010 Answers
You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! While Iron Man 2 had its share of awesome suits, there were plenty of scenes featuring characters not in armor. Will the Iron Man 2 line have non-armour figures? What is the status of the next batch of Mighty Muggs? These things are just too cool, and we want to see more! A major character in the Iron Man franchise was recast between movies 1 and 2, and there are rumors circulating that the Avengers movie may feature Iron Man and the Hulk
Continue readingHasbro Marvel Q&A – June 2010 – Call For Questions!
It’s time once again to submit questions to Hasbro’s Marvel team! Questions must be in to us by 11:59pm Eastern Time on Thursday, June 3! You can post your questions below, send them to us on Twitter, or send them to hasmarvqa@asmzine.comenable Javascript to see the E-mail address. We’ll pick the three best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro won’t answer questions regarding when certain characters will be made, redesigned or released (even if it’s just talking hypothetically or potentially). Sales and cost data are not available for discussion, nor are topics
Continue readingHasbro Marvel Q&A Answers – May 2010
You asked and Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! By the time these questions get returned to us, Iron Man 2 will have been out in theaters for several weeks. Is it easier to create product for a sequel since you already have a relationship with the studio/director/producers from the first movie, or is it harder to create product for a sequel since you have the drive to always do better and produce more exciting toys than the first time? Hasbro’s creative partnership with Marvel involves a lot of idea generation on
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