You asked, Hasbro answered! Hit the jump to see the latest from Hasbro and Hunter PR!
- Why are there so few villain toys in the Marvel Transformers Crossovers toyline? To date, there’s only been two, Venom and Carnage, and even they share a mold between them.As a team we decided to tackle our A-list characters first. This leads to mostly heroes and fewer villains.
- What do you consider to be the most ambitious character choice/design of the Marvel Transformers Crossovers line that we’ve seen or you’ve announced so far?Spider-Man and Iron Man from 2009 were by far the most ambitious designs we’ve tackled thus far.
- The Attacktix line seemed to hold so much promise, across multiple boys’ toys lines, and then it ended. Apparently sales weren’t high enough to support this line. How much different and more difficult
was it to market this line as opposed to your standard action figures?Attacktix was a fun line for Hasbro. It was exciting to battle with your figures across multiple brands (i.e.; Marvel, Star Wars and Transformers). It was exciting to bring such cool figures to market.