One of my most vivid childhood memories is a close-up of Luke in his X-Wing, fighting in the Death Star Battle from Star Wars. I was about 4 years old when my parents took me to see Star Wars, and I loved it. I know they took me to see The Empire Strikes Back and Return of the Jedi as well; in fact, I have this memory of seeing each in the theater three times. So, when ESB premiered 30 years ago, I was 6 years old. You can’t imagine how the sights and sounds of the AT-ATs attacking on
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New Star Wars Toy Images
Hasbro/Hunter PR have given ASM a cornucopia of pictures of current and upcoming Star Wars figures, both in and out of packaging. From current Clone Wars to upcoming Galactic Battle, from upcoming Vintage figures to role-play items, pictures abound! Check out some samples below, then go to our full gallery for the pictures!
Continue readingWin Tickets to Star Wars Celebration V!
Just got an E-mail from Hunter PR: Hello STAR WARS Fans! It is time to hit your local retail aisles! Purchase specially marked STAR WARS products for a chance to instantly win a pair of VIP tickets to STAR WARS Celebration V in Orlando, Florida – worth over $600! Between now and July 26th, look inside STAR WARS Droid Factory Figures, Battle Packs, Comic Packs and Starfighter Vehicles featuring the attached sticker to see if you’re a winner. (No purchase necessary. Void where prohibited) For more information, including all of the benefits of a VIP ticket and complete rules, please
Continue readingStar Wars Vintage Collection Logo
Hasbro/Hunter PR were nice enough to pass along the new logo for the upcoming Vintage Collection toy line. Looks snazzy, doesn’t it? Reminder — questions for Hasbro’s Star Wars Team are due 11:59pm ET, this Thursday, May 6! Go to this post for more info:
Continue readingHasbro Star Wars Q&A – May 2010 – Call For Questions!
It’s time once again to submit questions to Hasbro’s Transformers team! Questions must be in to us by 11:59pm Eastern Time on Thursday, May 6! You can post your questions below, send them to us on Twitter, or send them to enable Javascript to see the E-mail address. We’ll pick the two best questions and send them off to Hasbro. As usual, the following rules apply: Hasbro probably won’t answer questions about future product unless they can reveal it to the public, so keep that in mind if you ask about future toys. Be constructive in your questions. Don’t just
Continue readingHasbro Star Wars Q&A Answers – Late April 2010
You asked, Hasbro answered! Hit the jump to see the answers from Hasbro and Hunter PR! What processes do you use to prototype larger, interactive toys — playsets, large vehicles, etc? When in the prototyping process do they get kid-tested, and if so, how do you handle the prototypes around potentially-rowdy youngsters? We’re curious as to the behind-the-scenes processes of creating and testing these one-of-a-kind conceptual pieces. With regards to the upcoming Force FX lightsabers, how will the blades be made removable? Will there still be the string of LEDs in the blade, with a quick-detach, or is it going
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