HASBRO AND JAGEX ENTER STRATEGIC DEVELOPMENT AGREEMENT TO CREATE NEW TRANSFORMERS ONLINE GAME Iconic AUTOBOTS and DECEPTICONS Set to Battle Online in 2012 PAWTUCKET, R.I. – March 14, 2011 – Hasbro, Inc. (NASDAQ: HAS) announced today that it has signed a strategic development agreement with Jagex Limited to jointly create a new online game based on the globally iconic TRANSFORMERS brand. Under the agreement, the two companies are slated to launch the TRANSFORMERS online game in 2012 in North America, Latin America, Europe, New Zealand and Australia. Jagex, based in the United Kingdom, is one of the largest independent game developers
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The HUB News Release – G.I. Joe Renegades
THE HUB TO PREMIERE NEW ORIGINAL SERIES ‘G.I. JOE RENEGADES’ DURING THANKSGIVING HOLIDAY WEEKEND Premiere Event Includes: Back-to-Back Original Episodes; Behind-the-Scenes Special “Hub Exclusive: ‘G.I. Joe Renegades’” LOS ANGELES, Ca. – Coming this Thanksgiving holiday weekend to The Hub, a cable network for kids and their families, is a special two-part premiere of the new half-hour, action-adventure animated series “G.I. Joe Renegades,” Friday, November 26. The Hub is a joint venture of Discovery Communications and Hasbro, Inc., and is available to 60 million U.S. cable and satellite households. The new animated series, a re-imagining of the popular, original series “G.I.
Continue readingNew Star Wars Exclusives in Stores This Fall
Hasbro/Hunter PR sent over this press release and pictures of upcoming Star Wars exclusives. Read on for the release, and check out the pictures in our gallery.
Continue readingThe Hub Press Release – TRANSFORMERS: PRIME
THE HUB PRESENTS FIVE-DAY ORIGINAL MINI-SERIES EVENT SHOWCASING ‘TRANSFORMERS: PRIME’ Week to Also Include: “Hub Exclusive: ‘Transformers: Prime’” And Transformers-Themed “Hubworld” Episode LOS ANGELES, Ca. – Fans of the enormously popular Transformers action-adventure entertainment franchise will revel in the upcoming television event on The Hub cable network – a five-part original mini-series, Monday-Friday, November 29 – December 3, showcasing “Transformers: Prime,” a new CGI-animated television series coming to the network. The Hub, a TV network for kids and their families, is a joint venture of Discovery Communications and Hasbro, Inc., and is available to 60 million U.S. cable and satellite
Continue readingToy Industry Foundation Charity Auction
Hasbro and Hunter PR sent over this E-mail about a great opportunity to help out charities for children: The Toy Industry Foundation (TIF) is holding its second annual “Birthday Bids” online charity auction. All proceeds will be donated to Foundation programs such as The Toy Bank, which distributes brand new toys to charities serving children. This time around, TIF will be auctioning a Hasbro STAR WARS AT-AT signed by the incomparable George Lucas, The Game of Life signed by inventor Reuben Klamer, as well as other classic toys and games. For more information, visit the auction site here, and please
Continue readingHasbro News: Droid Part Swap at Celebration V
Just received the following news from Hasbro and Hunter PR: Announcing the Build-A-Droid Galactic Swap Meet at Celebration V Hasbro will be hosting the Galactic Swap Meet at the Hasbro booth at Celebration V! Bring your surplus Build-a-Droid parts and trade with us, and other fans, as our booth becomes the hub for some serious droid-part-swapping! We will have a limited supply of complete parts available for 14 of the buildable droids from the Legacy/Droid Factory basic figure line (see attached poster for exact droids we will have). Just bring your extra Legacy/Droid Factory parts and trade them 1-for-1 for
Continue readingHasbro Inducts First Class of Transformers Hall of Fame
FOR IMMEDIATE RELEASE HASBRO INDUCTS FIRST CLASS OF TRANSFORMERS HALL OF FAME MEMBERS DURING ANNUAL TRANSFORMERS FAN CONVENTION Orlando, Fla. (June 26, 2010) — Hasbro, Inc. (NYSE: HAS) inducted the first class into the new TRANSFORMERS Hall of Fame tonight during the annual TRANSFORMERS fan convention known as “Botcon,” which is being held in Orlando for the first time. The TRANSFORMERS Hall of Fame honors both those influential in creating and building the iconic entertainment brand as well as TRANSFORMERS characters. Hasbro inducted four individuals into the TRANSFORMERS Hall of Fame who helped shape the global entertainment brand that has
Continue readingPress Release – Mezco Toys – Green Hornet 1/6 Scale Figures
Green Hornet 1/6 Scale 12inch Figures Mezco 12inch 1/6th scale figures are based on the characters from the upcoming big budget tent pole film from Sony Pictures. The Green Hornet, due to release January 2011. A classic character of film, television, radio, and comic books returns to the big screen in Columbia Pictures’ feature film The Green Hornet, starring Seth Rogen as the vigilante crime-fighter. The film will be based upon “The Green Hornet” radio series created by George W. Trendle. The 12 inch figures feature amazing attention to detail, perfectly capturing both the actor’s likenesses as well as the
Continue readingPress Release – Mezco Toys – Scott Pilgrim 8-inch Plush Toys
Mezco Toyz Presents Scott Pilgrim vs. the World 8″ Plush Scott and Ramona Mezco Toyz creates 8inch plush figures of Scott Pilgrim and Ramona Flowers, based on the characters from the upcoming Universal Studios movie “Scott Pilgrim vs. the World”, due August 2010. Meet charming and jobless Scott Pilgrim (Michael Cera); a bass guitarist for garage band Sex Bob-omb. The 22-year-old has just met the girl of his dreams…literally. The only catch to winning Ramona Flowers (Mary Elizabeth Winstead)? Her seven evil exes are coming to kill him. Genre-smashing filmmaker Edgar Wright (“Hot Fuzz”, “Shaun of the Dead”) tells the
Continue readingMezco and DC Join Forces
Mezco Toyz To Create Mez-Itz Line For DC Comics Universe New York- Mezco Toyz is proud to announce that is has signed a deal with Warner Bros. Consumer Products, on behalf of DC Comics, to create Mez-Itz, Mezco’s signature designer vinyl brand. The deal gives Mezco Toyz full access to the massive DC Universe of characters as well as specific movies, including world-famous superheroes such as Superman, Batman, Wonder Woman, Green Lantern, and the vast array of villains associated with these iconic heroes. The first characters to be revealed to the public will be Batman and The Joker. The Dark
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